Category: Press Releases

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Evan Williams Bourbon Experience Reaches 1,000th Barrel Milestone

The Evan Williams Bourbon Experience, a cornerstone of Whiskey Row’s renaissance in Downtown Louisville, filled the 1,000th barrel on February 1, 2018. The artisanal distillery reaches this milestone after producing one barrel per day since production began in September 2013, compared to the 1,300 barrels produced per day at Heaven Hill Distillery’s Bernheim Facility. The multi-million dollar artisanal distillery, immersive tour experience and retail location celebrates the legacy of Evan Williams, Kentucky’s first distiller, and is the first official stop on the Kentucky Bourbon Trail.

Bourbon tourism continues to grow rapidly, with more than 1.4 million visitors enjoying tourism experiences across Kentucky in 2017. As the first distillery to re-open on Whiskey Row, the Evan Williams Bourbon Experience celebrates the heritage and craft of American Whiskey distilling in Louisville.

“When the Evan Williams Bourbon Experience opened in 2013, a unique, innovative experience was created where Bourbon fans, historians, and visitors alike could enjoy our nation’s spirit,” said Heaven Hill President Max L. Shapira. “We are proud to celebrate filling 1,000 barrels at our artisanal distillery with the City of Louisville and look forward to sharing product from the first barrels when they mature.”

Evan Williams was not only a pioneer in Bourbon, but also a Trustee of the City of Louisville, wharfmaster, and built the first county clerk’s office and city jail. In honor of Williams’ heritage in Louisville and the milestone achieved by the Evan Williams Bourbon Experience, the 1,000th barrel was dedicated to the City of Louisville. The unfilled barrel was displayed in the lobbies of seven downtown partners for one day each before being transported from Mayor Greg Fischer’s office to the Evan Williams Bourbon Experience to be filled. All visitors were invited to sign the barrel on the day of the filling.

“Bourbon is a unique part of both our rich history and our bright future,” said Louisville Mayor Greg Fischer. “Distillery experiences like Evan Williams are part of what we call Bourbonism, creating a great opportunity for our city to become an even more popular tourist destination in the years ahead. And that’s more great news for our economy.”

Marked by a five-story Evan Williams Bourbon bottle on the building façade at 528 West Main Street, the facility epitomizes Louisville ‘Bourbonism’ movement at its finest. Artisanal Distiller Jodie Filiatreau operates a fully functioning, copper pot still distillery producing one barrel per day, just as Evan Williams would have in his distillery on the Ohio River more than 200 years ago.

As Heaven Hill Distillery’s flagship Bourbon brand and the second largest selling Kentucky Bourbon in the world, the legacy of Evan Williams is brought to life through a state-of-the-art modern facility. Guests are transported through the distillation process and history of Whiskey Row when Williams himself first built his distillery. Premium tastings of Heaven Hill Distillery’s award-winning whiskeys are also included on a variety of tours offered.

Visitors can learn more about tours and tastings at www.evanwilliams.com/visit.

To view and download more images from this release, click here.

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CONTACT:

Lauren Cherry
Heaven Hill Brands
lcherry@heavenhill.com

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Heaven Hill Distillery Announces National Launch of Larceny Kentucky Straight Bourbon Whiskey

The Wheated Premium Bourbon Celebrates the “Taste Made Famous By An Infamous Act”

BARDSTOWN, KY – Heaven Hill Distillery announced the national launch of Larceny Kentucky Straight Bourbon Whiskey. Known for preserving storied brands, Heaven Hill brought the story of the Old Fitzgerald brand back to life through Larceny. A premium 92 proof Bourbon, Larceny Bourbon is an award-winning label with the eponymous story of John E. Fitzgerald behind its brand. Larceny will be sold nationwide beginning September 1.

First launched in twelve markets in September 2012, Larceny has garnered national attention over the past five years as a three-time “Excellent, Highly Recommended” Bourbon at F. Paul Pacault’s Ultimate Spirits Challenge, Top 20 Spirit in the World by the Spirit Journal, and a Double Gold Medal recipient at the 2014 San Francisco World Spirits Competition. Larceny Bourbon continues the Old Fitzgerald tradition of using wheat in place of rye as the secondary grain in the whiskey’s mashbill. On the palate, Larceny has a softer, rounder character that is the hallmark of Old Fitzgerald and other wheated Bourbons.

“At Heaven Hill Distillery, we nurture and innovate brands with a historical connection that is worth telling within the industry, such as that of John E. Fitzgerald,” said Denny Potter, Master Distiller Heaven Hill Distillery. “Larceny Bourbon has an authentic brand history and familiar taste to that of its lineage, one that consumers will appreciate just as they have Old Fitzgerald.”

The tagline, “A taste made famous by an infamous act,” is drawn from John E. Fitzgerald’s history as a treasury agent who used his keys to the rickhouses to pilfer Bourbon from the finest barrels. His discerning palate led those barrels from which he chose to help himself being referred to as “Fitzgerald barrels.” Packaged in a proprietary pinched waist flask shaped bottle, the label utilizes a skeleton key as its symbolic logo element, which supports not only the brand story but also pays homage to the iconic key logo and tagline of Old Fitzgerald. The face label of Larceny features a die cut keyhole through which a skeleton key printed on the back label can be seen.

At an average national retail price of $24.99 for the 750ml size, Larceny is a true small batch Bourbon produced from dumps of 200 barrels or less that have been selected from Heaven Hill’s open rickhouses in Nelson County, Kentucky. Larceny has a 6-year-old taste profile and is bottled at a full-bodied 92 proof, or 46% alcohol by volume.

Heaven Hill reminds you to “Think Wisely.  Drink Wisely.”

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CONTACT:

Lauren Cherry
Heaven Hill Brands
(502) 413-0217
lcherry@heavenhill.com

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Simmons College of Kentucky, Heaven Hill Brands Announce Charitable Partnership

Donation of  $30,000 goes to support students and programs

(Louisville, KY) – Heaven Hill Brandsm is proud to announce a charitable partnership with Simmons College of Kentucky.  This new partnership will donate student scholarships, support of the West Louisville Forum, and funding of a new food service program – a value of $30,000. Community members gathered today at Simmons College to unveil the partnership and announce the first scholarship recipients.

“Heaven Hill is proud to give back to the community in which our facility has been located since 1871 and support the students of Simmons College of Kentucky,” said Max Shapira, President, Heaven Hill Brands. “We see this as building a relationship between our two organizations as our footprint grows in the West End community.”

The details of the donation include funding for two (2) student Heaven Hill Scholars scholarships to help increase retention rate of students and encourage degree completion. Martious White of Louisville, Ky. and Terri Turner of Nashville accepted the scholarships. Applicants for the scholarships must meet specific requirements, including a 3.0 GPA, an essay on the topic of “How to Help My Community,” and full-time enrollment.

The donation also includes support for the West Louisville Forum and a new food service program for students.  The West Louisville Forum takes place every first Wednesday of each month at noon and highlights community issues and concerns of the West Louisville community. Funds for the food program will help ensure that students are provided the convenience of having a stable meal each day.

“Investment in Simmons College of Kentucky and our students is exactly what’s needed to turn things around in the West End community,” said Dr. Kevin Cosby, President of Simmons College of Kentucky. “Our students live in a food desert in the West End. We are delighted that business leaders in our community, such as Heaven Hill Brands, understand the significant impact they can make for positive change in the West End.”

 

About Simmons College of Kentucky

 Simmons College of Kentucky was founded in 1879 by former slaves.  The mission of Simmons College is to educate students in the urban context.  Simmons College of Kentucky is the 107th Historically Black College & University (HBCU) and holds degrees in General Studies, Business (Entrepreneurship), Communications, Sociology, and Religious Studies.  It is the only private HBCU in the state of Kentucky and prides itself in graduating students with no Federal student loan debt.

 

About Heaven Hill Brands
Founded in 1935, Bardstown, KY-based Heaven Hill Brands (www.heavenhill.com) is he nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon.  Heaven Hill’s diversified portfolio of brands include Evan Williams Bourbon; Larcency, Elijah Craig and Henry McKenna Bourbons; Deep Eddy Vodka; Burnett’s Vodkas and Gin; Admiral Nelson’s and Blackheart Rums; HPNOTIQ Liquer; The Christian Brothers Brandies; PAMA Pomergrante Liquer; Domaine de Canton Ginger Liquer; Lunazul Tequila; and Rittenhouse Rye Whiskey.

 

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Heaven Hill Distillery Announces Release of 2017 Parker’s Heritage Collection Limited Edition Bottling

Eleventh Edition of annual ultra-premium release will honor late Master Distiller Emeritus Parker Beam and continue support of ALS research and patient care

BARDSTOWN, KY— Heaven Hill Distillery announced today the 2017 limited edition release of Parker’s Heritage Collection – an 11-year-old, Single Barrel Bourbon. The eleventh edition will be shipping into select markets across the country beginning in September.

The 2017 edition showcases what Parker felt was one of his greatest achievements throughout his more than 50 years of distilling experience – the introduction of Heaven Hill’s single barrel Bourbons. Aged in Parker’s favorite rickhouse location, Deatsville, the sixth-generation Master Distiller would have described these bottles as “just good Bourbon.” Bottled at 122 proof (61% abv) and non-chill filtered, the Bourbon tastes of heavy spice and oak, with a hint of smoke and raisin, followed by a long and dry finish.

The annual release of Parker’s signature line is one of the most highly anticipated bottlings for whiskey and Bourbon lovers worldwide, as the collection produces an innovative, coveted product each year and now serves as a remembrance of the collection’s namesake. Parker’s Heritage Collection was originally conceived to showcase the extraordinary quality and broad range of Heaven Hill’s American Whiskey holdings, as Heaven Hill boasts the world’s second largest inventory of aging American Whiskey.

The late Heaven Hill Master Distiller Emeritus Parker Beam, for whom the acclaimed series is named, was diagnosed with Amyotrophic Lateral Sclerosis (also called ALS or Lou Gehrig’s disease) in 2010. The past four editions from 2013-2016, including the “Promise of Hope” Bourbon, the “Original Batch” Straight Wheat Whiskey, the Kentucky Straight Malt Whiskey, and the 24-Year-Old Bottled-in-Bond Bourbon respectively, have raised over half a million dollars toward ALS research and patient care through contributions made by Heaven Hill for each bottle purchased. Heaven Hill will continue with this cause-related campaign, and will contribute $10 from the average national retail cost of $129.99 of each 750ml bottle sold of this year’s release to the ALS Association. With every past edition of Parker’s Heritage Collection quickly selling out, the company expects to continue to generate significant dollars for this effort in Parker’s memory.

“Through Parker Beam’s leadership and influence, the history of Kentucky Bourbon and Heaven Hill’s American Whiskey heritage has an enduring foundation of quality, transparency, and passion,” said Susan Wahl, Group Product Director at Heaven Hill Distillery. “We are proud to continue offering the Parker’s Heritage collection in his memory and continue to support ALS research and patient care efforts.”

Packaged in the same upscale 750ml bottle as the previous ten editions but with a gray colored label, the Parker’s Heritage Collection 11-Year-Old Single Barrel Kentucky Straight Bourbon Whiskey bottling reflects the care and craftsmanship of its contents. Available in a three bottle case, it will be featured on the shelves and back bars of the nation’s finest spirits retailers and on-premise accounts starting in September. With previous releases having won multiple awards from Whisky Advocate magazine, Whisky Magazine and the San Francisco World Spirits Competition, the rare bottlings stand as some of the most critically lauded American Whiskeys in recent memory. Past bottlings have won awards ranging from “Best North American Whiskey” to “American Whiskey of the Year” to “Best of Show, Brown Spirits.”

Heaven Hill reminds you to “Think Wisely.  Drink Wisely.”

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CONTACT:

Lauren Cherry
Heaven Hill Brands
lcherry@heavenhill.com

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Deep Eddy Vodka Names Matthew Pechman Vice President of Marketing

Austin, Tx. – Matthew Pechman has been named vice president of Marketing for Deep Eddy Vodka. In his role, Pechman oversees all marketing efforts for one of the fastest-growing spirits brands in the United States. He is responsible for the leadership, development and execution of marketing strategy, programming and innovation for the entire Deep Eddy portfolio. He will report to John Scarborough, president of Deep Eddy Vodka.

Pechman joins Deep Eddy with a wealth of distilled spirits experience. Most recently, he served as Vice-President, Marketing and Innovation at Infinium Spirits responsible for all marketing and innovation across the portfolio of high-growth brands including annual operating plans, consumer communications and programming. He also served key corporate and brand positions with Diageo including Crown Royal Canadian Whisky and Tanqueray Gin.

“Matthew joins the Deep Eddy team with tremendous experience growing large-scale, dynamic brands through effective and innovative marketing programs,” said John Scarborough, President of Deep Eddy Vodka. “We are excited for him to apply that experience and creative approach to our brand, and build on the strong foundation we have established in the market.”

A graduate of The Wharton School, University of Pennsylvania, he also received his Bachelor’s degree from the University of Notre Dame. Pechman will be based out of Austin with his wife, Angela, and their family.

Born in Austin, Deep Eddy Vodka is ten times distilled and handcrafted in small batches using only premium ingredients. Since the brand’s launch, Deep Eddy Vodka has grown to over 1 million cases in 2016 and continues to invigorate the vodka category with its innovative approach to classic flavors with real ingredients.

Deep Eddy Vodka (70-80 proof), a premium spirits company based in Austin, Texas, is The Spirits Business 2017 Brand Champion for Vodka. As a recipient of the Impact Hot Brand Award for two straight years and Beverage Information Group Growth Brand Award each of the past three years, Deep Eddy Vodka is recognized for its unique production process and incorporation of real, natural ingredients in its flavors. Born in Austin Tx., Deep Eddy Vodka is ten times distilled and handcrafted in small batches using only premium ingredients. The company’s line of products include: Deep Eddy Straight Vodka, Deep Eddy Sweet Tea Vodka, Deep Eddy Ruby Red, Deep Eddy Cranberry, Deep Eddy Lemon, Deep Eddy Peach and Deep Eddy Orange. Deep Eddy Vodka is available in stores in all 50 states. More information on the company can be found at www.deepeddyvodka.com or www.facebook.com/deepeddyvodka.

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Champion Named in Heaven Hill Brands 2017 “Bartender of the Year”

BARDSTOWN, KY – Heaven Hill Brands and Liquor.com announced today the 49 regional semifinalists competing for the 2018 Bartender of the Year competition. Semifinalists will compete in San Francisco, Austin, San Diego, Portland, Denver, Charleston, Chicago, and New York City from January through end of April 2018.

More than 1,000 original cocktail recipes using Domaine de Canton French Ginger Liqueur, Elijah Craig Small Batch Bourbon, PAMA Pomegranate Liqueur, and Rittenhouse Rye Whisky were submitted online nationwide beginning September 15, 2017. Preliminary entries required two original cocktail recipes, one rendition of a classic recipe, and one relating to family along with a short description of how the cocktail was inspired by their interpretation of family.

“Over the past three years our Heaven Hill family has welcomed bartenders at the forefront of the industry who display their craft in innovative ways,” said Kate S. Latts, Heaven Hill Brands Vice President of Marketing. “Through our diverse portfolio of spirits, Heaven Hill gives bartenders the tools most essential to their jobs. We look forward to building relationships with the 2018 class as we continue to offer an impactful competition focused on professional development and passion within hospitality.”

The initial field of competitors was evaluated by three esteemed judges: National Brand Educator for Heaven Hill Brands Lynn House, Bar Manager of Clyde Common & Pépé Le Moko Jeffrey Morgenthaler, and Partner at Alchemy Consulting and Owner/Bartender of Pouring Ribbons Joaquín Simó. They chose six semifinalists for each region based on highest rankings. Cocktail submissions were scored on name, appearance and presentation, inspiration, balance of flavors, aroma and character, creativity, and product knowledge.

Regional semifinalists, listed below, will be challenged on their full range of skills as hospitality professionals. Judges will be looking for the ultimate bartender who displays the total breadth and aptitude all bartenders aspire to embody. The top contestant from each region will go on to vie for the title of Bartender of the Year and $15,000 at The Lodge on Sea Island, Ga. in June 2018.

Grounded in the original Bartender of the Year Competition hosted by Domaine de Canton starting in 2009, Heaven Hill Brands resurrected the competition due to strong demand from bartenders worldwide. Nathan O’Neill from the Nomad Bar in New York City was named Bartender of the Year in 2017, and Abigail Gullo of Compere Lapin in New Orleans won the inaugural competition in 2016. Visit the official competition website at http://www.bartenderoftheyear.liquor.com for complete competition details.

About Heaven Hill Brands: Founded in 1935, Bardstown, KY-based Heaven Hill Brands (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Larceny, Elijah Craig and Henry McKenna Bourbons; Rittenhouse Rye Whisky; Burnett’s Vodkas and Gin; Admiral Nelson’s and Blackheart Rums; HPNOTIQ Liqueur; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Domaine de Canton Ginger Liqueur; Lunazul Tequila and Carolan’s Irish Cream Liqueur.

Name City Regional City
Jesse Peterson Livermore, Calif. San Francisco
Adam George Fournier Santa Monica, Calif. Las Vegas
Brenda Terry Tampa Miami
Chris Morris Houston Dallas
Mario Salas Nashville Nashville
McLain Hedges Denver Denver
Matty Eggleston Chicago Chicago
Nathan O’Neill New York New York

Founded in 1935, Bardstown, KY-based Heaven Hill Brands (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Larceny, Elijah Craig and Henry McKenna Bourbons; Deep Eddy Vodka; Burnett’s Vodkas and Gin; Admiral Nelson’s and Blackheart Rums; HPNOTIQ Liqueur; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Domaine de Canton Ginger Liqueur; Lunazul Tequila; and Rittenhouse Rye Whisky.

Heaven Hill reminds you to “Think Wisely. Drink Wisely.”

MEDIA CONTACT:

Lauren Cherry
Communications Coordinator
Heaven Hill Brands
(502) 413-0217
lcherry@heavenhill.com
www.heavenhill.com

To download images from this press release, please visit the Heaven Hill “Press Room” at connect.heavenhill.com and enter the username and password below.

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Password: Guest
Folder: Bartender of the Year

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Heaven Hill Brands Awarded Kentucky Governor’s Safety and Health Award at Bourbon Heritage Center

Ceremony followed by Governor Matt Bevin signing House Bill 100

Bardstown, KY – The Labor Cabinet of Kentucky today presented Heaven Hill Brands with the Governor’s Safety and Health Award at the annual Governor’s Safety and Health Conference. Presentation of the award took place at Heaven Hill in Bardstown, Ky. with Gov. Matt Bevin. Immediately following the safety award, Gov. Matt Bevin signed House Bill 100, signifying the Commonwealth’s commitment to continuing as the authentic home of Bourbon and distilled spirits.

With more than 600 employees, Heaven Hill qualified for the Safety and Health Award after completing one million production hours without a lost-time incident throughout 18 months. A first for any Heaven Hill facility, the award recognizes the safety procedures and trainings developed for a major Kentucky facility that has provided significant economic development to the commonwealth for over 80 years. As of May 1, the facility had attained 1,277,036 production hours without a lost-time incident since October 2015.

“Heaven Hill is proud to be recognized as a safe workplace for our employees who produce Kentucky’s native spirit every day,” said Heaven Hill Environmental, Health & Safety Manager Kim Harmon. “As an independent, family-owned and operated company located in the heart of Kentucky, we strive to ensure that each employee has the necessary training to produce high-quality work in a healthy environment.

Through implementing proven safety training programs with the managers and supervisors, such as the STOP for Supervision program developed by DuPont, Heaven Hill facility employees are better equipped to identify potential hazards and take corrective measures. The next phase of implementation will include proactive safety training for all employees.

The signing of House Bill 100 by Gov. Bevin strengthens production standards for Kentucky whiskey, allows distillers to sell by-the-drink at fairs and festivals, and permits the licenced sale of vintage spirits for resale and on-premise retail locations. Bill sponsor Representative Chad McCoy (R-HD 50), Kentucky Distillers’ Association officials, elected officials and Heaven Hill and industry leadership were also on-site to celebrate the official legislation with a toast following the ceremony.

ABOUT HEAVEN HILL BRANDS

Founded in 1935, Bardstown, KY-based Heaven Hill Brands (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Larceny, Elijah Craig and Henry McKenna Bourbons; Deep Eddy Vodka; Burnett’s Vodkas and Gin; Admiral Nelson’s and Blackheart Rums; Hpnotiq Liqueur; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Domaine de Canton Ginger Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

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CONTACT:

Lauren Cherry
Heaven Hill Brands
(502) 413-0217
lcherry@heavenhill.com

To download video and images from this press release, please visit https://www.dropbox.com/sh/ou6e55j8imnykft/AABDWI53xJMPB45Q00FLjsjga?dl=0. Please download videos before use.

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Austin’s Deep Eddy Vodka Introduces New Deep Eddy Orange

Fastest-growing spirits brand launches new classic flavor, expands portfolio of products made with real, premium ingredients

AUSTIN, Texas – From the fastest-growing, American-made spirits brand in the U.S. comes Deep Eddy Orange – a fresh twist on a classic juice flavor. Handcrafted in small batches at the Austin-based Distillery, this straight from the grove flavor is produced with real fruit juice for a smooth, refreshing taste.

The sweet, natural citrus flavor blended with Texas aquifer water captures the true essence of fresh oranges, creating a base spirit ripe for the perfect cocktail. Poured straight in the glass or paired with simple mixers, Deep Eddy Orange is an instant classic whichever way it’s sliced. Not only gluten free, but also pulp free, orange is a natural fit for Deep Eddy Vodka’s rapidly expanding authentic flavor portfolio.

“Deep Eddy Orange is an innovative approach to a very traditional flavor. True to our roots, we took great care to craft a flavor that is consistent with the brand’s personality and mixability,” said John Scarborough, President of Deep Eddy Vodka. “Our approach, as ever, uses real orange juice for a bright and fresh Vodka that is delicious and easy to use.”

Since the brand’s launch, Deep Eddy Vodka has grown to over 1 million cases in 2016 and continues to invigorate the vodka category with its innovative approach to making classic flavors with real ingredients. In addition to Orange, Deep Eddy Vodka’s portfolio is complete with five flavors including Straight Vodka, Peach, Lemon, Ruby Red Grapefruit, Cranberry and Sweet Tea.

Deep Eddy Orange will be available nationwide beginning March 2017. Its suggested retail price is $19.99/750ml bottle.

Dive in and appreciate the authentic flavor of Deep Eddy Orange with these recommended recipes:

Skinny Screwdriver

2 oz. Deep Eddy Orange Vodka
3 oz. sparkling water
In a rocks glass filled with ice pour Deep Eddy Orange and top with Sparkling Water

Spiked Mimosa

1 oz. Deep Eddy Orange Vodka
3 oz. sparkling wine
In a champagne flute pour Deep Eddy Orange and top with Sparkling Wine

Fuzzy Navel

1 oz. Deep Eddy Orange Vodka
1 oz. Deep Eddy Peach Vodka
½ oz. orange juice
2 oz. sparkling water
Pour all ingredients in a highball glass filled with Ice and gently stir

More information can on the company can be found at www.deepeddyvodka.com or www.facebook.com/deepeddyvodka.

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ABOUT DEEP EDDY VODKA

Deep Eddy Vodka (70-80 proof), a premium spirits company based in Austin, Texas, is the #1 fastest-growing spirits brand in the US, according to IRI. As a recipient of the Impact Hot Brand Award for two straight years and Beverage Information Group Growth Brand Award each of the past three years, Deep Eddy Vodka is recognized for its unique production process and incorporation of real, natural ingredients in its flavors. All Deep Eddy Vodka products are distilled in small batches at its state-of-the-art Texas distillery. The company’s line of products include: Deep Eddy Straight Vodka, Deep Eddy Sweet Tea Vodka, Deep Eddy Ruby Red, Deep Eddy Cranberry, Deep Eddy Lemon, Deep Eddy Peach and Deep Eddy Orange. Deep Eddy Vodka is available in stores in all 50 states. More information on the company can be found at www.deepeddyvodka.com or www.facebook.com/deepeddyvodka.

CONTACT:

Lauren Cherry
Heaven Hill Brands
(502) 413-0217
lcherry@heavenhill.com

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Regional Semifinalists Chosen for Heaven Hill Brands, Liquor.com 2017 “Bartender of the Year”

Regional Semifinalists Chosen for Heaven Hill Brands, Liquor.com 2017 “Bartender of the Year”

BARDSTOWN, KY – Heaven Hill Brands and Liquor.com announced today the 64 regional semifinalists competing for the 2017 Bartender of the Year competition. Semifinalists will compete in San Francisco, Las Vegas, Miami, Dallas, Nashville, Denver, Chicago and New York beginning January 2017.

Over 844 original cocktail recipes using Domaine de Canton French Ginger Liqueur, Elijah Craig Small Batch Bourbon, PAMA Pomegranate Liqueur, and Rittenhouse Rye Whisky were submitted online nationwide beginning August 1, 2016. Preliminary entries required two original cocktail recipes, one classic and one innovative, along with a short description of what hospitality means to the contestant.

“The inaugural Heaven Hill Bartender of the Year competition showcased those on the forefront of ingenuity and creativity in the hospitality realm – the bartenders who craft our diverse products in inspiring and new ways,” said Kate S. Latts, Vice President, Marketing for Heaven Hill Brands. “As we forge onward in the second annual competition this year, our portfolio of spirits filled with pioneer brands will continue to raise the bar for talent in the industry. Our 2017 Bartender of the Year regional contestants have shown their aptitude for both classic and innovative cocktails, and we look forward to learning the depth of their skills and passion throughout the next few months.”

National Brand Educator for Heaven Hill Brands Lynn House, Bar Manager of Clyde Common & Pépé Le Moko Jeffrey Morgenthaler, and Owner/Bartender of Pouring Ribbons Joaquín Simó evaluated the online submissions and chose eight semifinalists for each region based on highest scores. Cocktail submissions were scored on name, appearance and presentation, inspiration, balance of flavors, aroma and character, creativity, and product knowledge.

Regional semifinalists, listed below, will be challenged on their full range of skills as hospitality professionals. Judges will be looking for the ultimate bartender who displays the total breadth and aptitude all bartenders aspire to embody. The top contestant from each region will vie for the title of Bartender of the Year and $15,000 at the St. Regis Bahia Resort in Puerto Rico in June 2017.

Grounded in the original Bartender of the Year Competition hosted by Domaine de Canton starting in 2009, Heaven Hill Brands resurrected the competition due to strong demand from bartenders worldwide. Abigail Gullo of Compere Lapin in New Orleans set the bar as the champion of the inaugural Bartender of the Year in 2016. Visit the official competition website at www.bartenderoftheyear.liquor.com for complete competition details.

Founded in 1935, Bardstown, KY-based Heaven Hill Brands (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Larceny, Elijah Craig and Henry McKenna Bourbons; Deep Eddy Vodka; Burnett’s Vodkas and Gin; Admiral Nelson’s and Blackheart Rums; Hpnotiq Liqueur; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Domaine de Canton Ginger Liqueur; Lunazul Tequila; Cinerator Hot Cinnamon Flavored Whiskey and Rittenhouse Rye Whisky.

San Francisco, January 22
First Last City
Elliot Clark San Francisco, CA
Jesse Peterson Livermore, CA
Ethan Samuels Santa Cruz, CA
Joshua-Peter (J.P.) Smith San Francisco, CA
Onofre Estrada San Luis Obispo, CA
Scott Diaz Seattle, WA
Nick Rementeria Ashland, OR
Jason Seele Mountain View, CA
Las Vegas, January 30
First Last City
Cari Hah Los Angeles, CA
Adam George Fournier Santa Monica, CA
Shana Leachman Los Angeles, CA
Raul Pool Los Angeles, CA
Juyoung Kang Las Vegas, NV
Tobin Shea Los Angeles, CA
Evan Charest Los Angeles, CA
Timothy Baer Las Vegas, NV
Miami, February 13
First Last City
Tatiana Rotari Rosemary Beach, FL
Brenda Terry Tampa, FL
David Perez Miami, FL
Aaron Butler Palm Beach, FL
Richard Dombrauskas Longboat Key, FL
Emma Kuhl Orlando, FL
Amanda Gibbons Orlando, FL
Courtney Lane Miami, FL
Dallas, February 20
First Last City
Jonathan Garcia Dallas, TX
Amber Harris Oklahoma City, OK
Chris Morris Houston, TX
Cesar Perez II El Paso, TX
Caer Ferguson Austin, TX
Justin Ware Houston, TX
Jonathan Van Orne Austin, TX
Luiggi Uzcategui Little Rock, AR
Nashville, March 5
First Last City
Ted Kilgore Saint Louis, MO
Kaleena Goldsworthy Chattanooga, TN
Brian Keeler New Albany, IN
Alicia Orgel Louisville, KY
Toby Darling Chattanooga, TN
Jesse Carr New Orleans, LA
Adam Mitchell Cincinnati, OH
William Patton New Orleans, LA
Denver, March 13
First Last City
McLain Hedges Denver, CO
Rena Tedeschi Denver, CO
Mikey D’Amato Santa Fe, NM
Dave Woodruff Durango, CO
Miles Mazey Denver, CO
Rachel Stein Park City, UT
Matt Cowan Denver, CO
Chris Clewell Denver, CO
Chicago, March 20
First Last City
Joe Robinson Detroit, MI
Julia Momose Chicago, IL
Matty Eggleston Chicago, IL
Brian Maxwell Columbus, OH
Rachel Sandra Johnson Chicago, IL
Alexandra Belton Chicago, IL
Aaron Pollack Chicago, IL
Mike Eisenberg Detroit, MI
New York, April 9 
First Last City
Nathan O’Neill New York, NY
Michael Anderson Pittsburgh, PA
Stephen Wood Lancaster, PA
Crystal Chasse New York, NY
Greg Wasserman New York, NY
Hemant Pathak New York, NY
Carlo Caroscio Somerville, MA
Brian Callahan Boston, MA

CONTACT:

Lauren Cherry
Communications Coordinator
Heaven Hill Brands
(502) 413-0217
lcherry@heavenhill.com
www.heavenhill.com

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Heaven Hill Brands Names Jacob Sabel Southeast Region Manager

BARDSTOWN, KY. – Heaven Hill Brands is pleased to announce that Jacob Sabel has been named Southeast Region Manager. In this role, Sabel will manage wholesaler and broker relations, as well as Heaven Hill Area Managers for Georgia, South Carolina, Alabama and Mississippi. He will report to Jim Cotter, Select Division Manager.

Sabel joined Heaven Hill in 2012 as Georgia Area Manager. He brought with him over five years of industry experience from Sovereign Brands, where he held the position of Southeast Regional Manager most recently. He also held positions at Atlanta Beverage Company/Anheuser-Busch.

“Jacob’s extensive industry knowledge and enthusiasm for Heaven Hill continue to serve us well, and we’re thrilled to have him take on this leadership role,” said Cotter.

Sabel has an undergraduate degree from Indiana University and master’s degree from the University of North Texas. He resides in Atlanta with his wife Jennifer.

Founded in 1935, Bardstown, KY-based Heaven Hill Brands (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Larceny, Elijah Craig and Henry McKenna Bourbons; Deep Eddy Vodka; Burnett’s Vodkas and Gin; Admiral Nelson’s and Blackheart Rums; HPNOTIQ Liqueur; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Domaine de Canton Ginger Liqueur; Lunazul Tequila; Cinerator Hot Cinnamon Flavored Whiskey and Rittenhouse Rye Whisky.

Heaven Hill reminds you to “Think Wisely.  Drink Wisely.”