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Heaven Hill Distilleries Offers Limited Edition Elijah Craig Barrel Proof Bourbon to Select Markets Nationwide

FOR RELEASE: For Immediate Release

IMAGES: See directions at end of release.

Very small batch bottling taps into popularity of barrel strength and high proof Bourbons

LOUISVILLE, Ky. – Heaven Hill Distilleries, Inc., the nation’s largest family-owned and operated independent spirits producer and the world’s second-largest holder of aging Bourbon, today announced the March release of a special bottling of Elijah Craig Barrel Proof Small Batch Kentucky Straight Bourbon Whiskey.

The limited edition release, which will be allocated to markets nationwide that currently offer Elijah Craig, takes advantage of both the surging popularity of high end Bourbons and American Whiskeys, and the trend toward high proof or barrel strength bottlings. It also leverages the critical acclaim for Elijah Craig Bourbon and the high regard with which critics and aficionados hold the brand, which is a past winner of Whisky Magazine’s “Best of the Best” Bourbon, Whisky Advocate’s “Best Buy Whiskey of the Year”, and Double Gold Medal at the San Francisco World Spirits Competition.

The new Elijah Craig Barrel Proof Small Batch Release will begin shipping in mid-March to retailers and fine restaurants and bars in nearly every market nationwide, though quantities are limited and strictly allocated. With a national average retail price of $39.99, the new expression of the famed Elijah Craig brand represents a real value for a 12 year old, barrel proof Bourbon, and is expected to be in high demand. In addition, the release will forgo traditional chill-filtering, meaning all the natural esters and taste components from the barrel are preserved, giving the Bourbon a particularly rich flavor and mouthfeel.

The new release will be offered in the traditional distinctive Elijah Craig flask-style 750ml bottle, with the familiar oversize cork stopper and Elijah Craig signature blown into the front of the glass. Available in a three bottle case, the new release will carry a dark brown version of the cartouche-style Elijah Craig label, with “Barrel Proof” highlighted in red and hand written proof/alcohol by volume information, which will vary from one dump to the next. The proof of the initial release will be 134.2, or 67.1% alcohol/volume. A shelf talker will also be offered to retailers to highlight the brand in today’s cluttered premium Bourbon array.

“With the current unprecedented popularity of American Whiskeys in general, and high end Bourbon releases in particular, we feel that this release of Elijah Craig Barrel Proof is poised for great critical acclaim and sales success,” noted Heaven Hill Senior Brand Manager Susan Wahl. “It hits all the right sweet spots for today’s ultra-premium Bourbon consumer—barrel proof, 12 years of aging in open rick warehouses, non-chill filtered, and very small dumps of barrels. This barrel proof bottling, and the recent 20 year old Single Barrel bottling, have taken the Elijah Craig range to unprecedented levels of demand and stature.”

For key on-premise whiskey accounts and high end retailers, the Elijah Craig Barrel Proof Small Batch release continues the lineage of in-demand and buzz-worthy American Whiskey releases that Heaven Hill Master Distillers Parker and Craig Beam have created. The 6th edition “Master Distiller’s Blend of Mashbills” Parker’s Heritage Collection, Larceny Wheated Bourbon, and the just-released 2003 vintage of Evan Williams Single Barrel Vintage, all shipped in the past year, have mesmerized the Bourbon blogs, forums and social media.

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com)is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

Heaven Hill reminds you to “Think Wisely. Drink Wisely.”

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CONTACT:
Larry Kass
Director of Corporate Communications
Heaven Hill Distilleries, Inc.
(502) 413-0220
lkass@heavenhill.com

To download images from this press release, please visit the Heaven Hill “Press Room” at http://connect.heavenhill.com and enter the username and password below.

Username: Heaven Hill
Password: Guest
Folder: Elijah Craig Barrel Proof 

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Admiral Nelson’s Rum Debuts New Bottle, Label

For Release: For Immediate Release

Images: See directions at end of release.

Admiral Nelson’s Rum Debuts New Bottle, Label

BARDSTOWN, KY – Admiral Nelson’s Spiced Rum will debut an upgrade of the brand’s packaging in early Spring 2013. The change better communicates the product’s core equities with a premium look and bottle.

The new, proprietary Admiral Nelson’s bottle features a traditional bulbed neck design atop a tapered body resulting in a more modern, premium look. In addition, it features blown in stars around the shoulder reminiscent of a compass rose. The new front label features an enhanced version of stylized legendary naval officer Admiral Nelson and jagged edge reflective of the brand’s distinct personality. The product type is now presented in a bold, clean style that distinguishes it well on the shelf. Finally, to create better recognition at the shelf, the “Admiral Nelson’s” logo is now stacked for increased brand recognition. The label and bottle changes will be featured across the entire franchise.

“The original package has led the brand to great success,” said Hannah Venhoff, Brand Manager for Admiral Nelson’s Rum. “The time, however, is right to leverage that success with a new, more premium package. We believe the look is a great representation of the growing brand’s position as the #2-selling Spiced Rum.”

Acquired by Heaven Hill Distilleries in 2011, Admiral Nelson’s Rum continues to be one of the best-selling spiced rums in the category. The brand is the number-five-selling overall rum in the United States and the second-largest brand in the spiced rum segment. Since 2007, it has been a consistent winner of growth awards from leading trade publications, including Market Watch and, most recently, Beverage Information Group with an Established Growth Brand Award for 2012.

The Admiral Nelson family of rums is comprised of the flagship Admiral Nelson Spiced, 101 Proof Spiced, Cherry Spiced, Coconut, Vanilla, Dark, Silver and Gold varieties. The franchise is available in 1.75L, 1L, 750ml, 750ml Carry Pack, 375ml, 200ml and 50ml sizes and bottled between 35-50.5 percent alcohol by volume (70-101 proof). For more information, visit www.admiralnelsonsrum.com.

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com)is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

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CONTACT:
Josh Hafer
Communications Manager
Heaven Hill Distilleries, Inc.
(502) 413-0219
jhafer@heavenhill.com

To download images from this press release, please visit the Heaven Hill “Press Room” at http://connect.heavenhill.com and enter the username and password below.

Username: Heaven Hill
Password: Guest
Folder: Admiral Nelson’s 

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Burnett’s Flavored Vodka Adds Two Flavors

For Release: For Immediate Release

Images: See directions at end of release.

BARDSTOWN, KY – Burnett’s Flavored Vodka has added two flavors to the innovative product portfolio. The two new flavors are Cherry Cola and Strawberry Banana. With these new additions, the portfolio now includes 31 flavors.

The growing portfolio of flavors is among the largest in the industry. As the flavored Vodka category continues to grow, the Burnett’s franchise has been among the leaders in quality flavor and innovation.

“The two new flavors of Burnett’s are a mix of the unique and traditional,” said Senior Brand Manager Reid Hafer. “Our Burnett’s consumers embrace products they know. These new additions deliver well-known flavor profiles that are imminently mixable and approachable.”

The new flavors put the Burnett’s portfolio of natural flavors to 31 – Blue Raspberry, Blueberry, Candy Cane, Cherry, Cherry Cola, Citrus, Coconut, Cranberry, Fruit Punch, Grape, Hot Cinnamon, Lime, Limeade, Mango, Maple Syrup, Orange, Orange Cream, Peach, Pear, Pineapple, Pink Lemonade, Pomegranate, Raspberry, Sour Apple, Strawberry, Strawberry Banana, Sugar Cookie, Sweet Tea, Vanilla, Watermelon and Whipped Cream.

The launch of the new flavors is supported by POS for floor displays and shelf facings, as well as sales education materials. The Burnett’s website, (www.burnettsvodka.com) also provides information and drink recipes for all the flavors.

Burnett’s Flavored Vodkas are available in 1.75L, 1.0L, 750ml, and 50ml sizes, bottled at 35% alcohol by volume (70 proof). The product is available for a suggested retail price of $10.99 for a 750ml.

Burnett’s is one of the leading franchises in the distilled spirits industry. Since 2000, Burnett’s Vodka has been a winner of consistent Beverage Information Group “Growth Brand” and Impact “Hot Brand” awards as one of the fastest growing products in the industry. The entire line includes the regular 80 proof Vodka, an array of Flavored Vodkas, Gin, Rums, and 100 proof varieties.

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com)is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

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CONTACT:
Josh Hafer
Communications Manager
Heaven Hill Distilleries, Inc.
(502) 413-0219
jhafer@heavenhill.com

To download images from this press release, please visit the Heaven Hill “Press Room” at http://connect.heavenhill.com and enter the username and password below.

Username: Heaven Hill
Password: Guest
Folder: Burnett’s Flavored Vodkas 

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Burnett’s Vodka Reveals New Look

For Release: For Immediate Release 

Images: See directions at end of release. 

Burnett’s Vodka Reveals New Look 

Leading US Vodka brand presents clear new look.

BARDSTOWN, KY – The Burnett’s Vodka franchise has developed a new label design. The new design more clearly presents the product in an upscale package. The upgrades will be rolled out throughout spring 2013 across all sizes and flavors of the Vodka franchise. 

The new 80 proof label repositions and enlarges “Burnett’s Vodka” and the brand’s crest – better presenting the product’s clarity and quality. It retains the “Quadruple Distilled for Superior Smoothness” tagline describing the Vodka inside. Likewise, each of Burnett’s 33 flavors now has an enlarged and repositioned flavor image and descriptor. The change more effectively communicates the all-natural flavor types. The product will retain the premium glass bottle with the blown-in Burnett’s crest on the back. 

The fresh look of the Burnett’s label reflects a shift in the product’s equities. Since its launch, Burnett’s has become one of the leading Vodka franchises in the United States. In that time, the product has grown to be recognized for quality Vodka and a leading selection of flavors. The new labels more effectively communicate the recognized quality and flavor. 

“Burnett’s Vodkas has experienced incredible growth for over ten years,” said Burnett’s Vodka Senior Brand Manager Reid Hafer. “In that time the perception of the product has grown to equal the quality of the premium Vodka. The fresh, new look for Burnett’s communicates impeccable quality and the premium nature of the product.”

The launch of the new package is supported by updated POS featuring the “Always Your Favorite/Flavorite” campaign and includes national consumer advertising, out-of-home and off-premise POS.  The Burnett’s website (www.burnettsvodka.com) also provides information and drink recipes for all the flavors. 

Burnett’s is one of the leading franchises in the distilled spirits industry.  Since 2000, Burnett’s Vodka has been a winner of consistent Beverage Information Group “Growth Brand” and Impact “Hot Brand” awards as one of the fastest growing products in the industry.  The Burnett’s Vodka franchise is available in a variety of sizes and is bottled at 35-40% alcohol by volume (70-80 proof).  The entire line includes the regular 80 proof Vodka, an array of Flavored Vodkas, Gin, Rums, and 100 proof varieties. 

The Burnett’s Flavored Vodka portfolio includes 33 varieties – Blueberry, Candy Cane, Cherry, Cherry Cola, Citrus, Coconut, Cranberry, Fruit Punch, Grape, Hot Cinnamon, Lime, Limeade, Mango, Maple Syrup, Orange, Orange Cream, Peach, Pear, Pineapple, Pink Lemonade, Pomegranate, Pumpkin Spice, Raspberry, Sour Apple, Strawberry, Strawberry Banana, Sugar Cookie, Sweet Tea, Tropical Fruit, Vanilla, Watermelon and Whipped Cream

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com)is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

 -30-  

CONTACT: 
Josh Hafer
Communications Manager
Heaven Hill Distilleries, Inc.
(502) 413-0219
jhafer@heavenhill.com

To download images from this press release, please visit the Heaven Hill “Press Room” at http://connect.heavenhill.com and enter the username and password below.

Username: Heaven Hill
Password: Guest
Folder: Burnett’s Vodka

 

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012 was an amazing year for Heaven Hill’s Recycling Program.

As a team, we recycled 614 tons

2012 was an amazing year for Heaven Hill’s Recycling Program.

As a team, we recycled 614 tons!

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Heaven Hill Distilleries, ALS Association Join Forces to Honor Master Distiller Parker Beam

6th Generation Bourbon Legend to Spearhead Fundraising Efforts Through Promise Fund and Fall 2013 Edition of Parker’s Heritage Collection

BARDSTOWN, KY—Heaven Hill Distilleries, Inc. will be working with the ALS Association to promote awareness and fundraising for efforts to battle the disease, in the early stages of which legendary 6th Generation Master Distiller Parker Beam has been recently diagnosed.

Heaven Hill and Parker Beam plan to dedicate this upcoming Fall 2013 edition of Parker’s Heritage Collection, the highly anticipated and highly regarded limited annual release of rare American Whiskeys, to raising funds for the ALS Association. Heaven Hill plans to earmark $20 from the sale of every bottle of the next Parker’s Heritage Collection release for donation to the ALS Association, and projects that a minimum of a quarter of a million dollars will be raised.

Beam, who is a charter member of the Bourbon Hall of Fame and a grand-nephew of James Beauregard “Jim” Beam, has been crafting some of the world’s most critically acclaimed whiskeys—first with his father, Earl, and now with his son, Craig—at Heaven Hill for over 50 years. Diagnosed with ALS in the past year, Parker Beam is continuing to work and contribute to Heaven Hill’s and the Bourbon industry’s rising profile. He will continue to personally select the barrels used for his namesake Parker’s Heritage Collection bottlings.

The ALS Association has established a special fund, known as the Parker Beam’s Promise of Hope Fund, into which $20 for each bottle of next fall’s Parker’s Heritage Collection sold will be donated (www.alsa.org/ParkerBeamPromiseofHope). Although the details and quantities of the next Parker’s Heritage Collection release will not be made public for some time, Heaven Hill expects to produce sufficient quantities to generate in excess of $250,000 to aid in research to combat a disease which affects over 30,000 Americans at any given time.

“Both my wife Linda and myself have become very involved in the ALS Association and in raising awareness of the disease since I was diagnosed with it,” noted Parker Beam. “We are pleased to be helping in any way we can and are most appreciative to Heaven Hill and the Shapira family for helping with such a generous financial contribution from the sale of the upcoming edition of Parker’s Heritage Collection. We hope that others will become more aware of ALS and will find additional ways to help us in our fight.”

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

Heaven Hill reminds you to “Think Wisely. Drink Wisely.”

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CONTACT:
Larry Kass
Director of Corporate Communications
Heaven Hill Distilleries, Inc.
(502) 413-0220
lkass@heavenhill.com 

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Nick Coglianese Named Wisconsin Area Manager for Heaven Hill Distilleries, Inc.

Press Release: For Immediate Release

BARDSTOWN, KY – Heaven Hill Distilleries, Inc. has promoted Nick Coglianese to Wisconsin Area Manager. He will be responsible for management of the entire Heaven Hill product portfolio in Wisconsin. In this new position he will report to Heaven Hill Regional Manager Bruce Jacobson.

In his previous role with Heaven Hill, Coglianese was Area Manager Downstate Illinois and On-Premise Area Manager Chicago.

“Nick’s experience with Heaven Hill will be a great addition to Wisconsin,” said Steve Feller, Vice President, North American sales for Heaven Hill Distilleries, Inc. “His success and background in Illinois will serve him well.”

Coglianese graduated from Roosevelt University. He will reside in Milwaukee.

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

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CONTACT:
Josh Hafer
Corporate Communications Manager
Heaven Hill Distilleries, Inc.
(502) 413-0219
jhafer@heavenhill.com 

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Evan Williams Cherry and Cinnamon Reserves to Add New Sizes

FOR RELEASE: January 17, 2013

IMAGES: See directions at end of release.

Sales growth drives addition of 1.0 liter sizes of both and 375ml size for Cinnamon

BARDSTOWN, KY—Heaven Hill Distilleries, Inc., the country’s largest independent family-owned and operated spirits producer and marketer, announces the release of additional new sizes of Evan Williams Cherry and Cinnamon Reserve Kentucky Liqueurs. Launched in September 2010 and last February, respectively, Evan Williams Cherry and Cinnamon Reserves marry extra-aged Evan Williams Bourbon with natural cherry and cinnamon flavor. Bottled at 70 proof, and previously available in only a 750ml and 50ml size, Evan Williams Cinnamon Reserve will now be available in a 1.0 liter and 375ml sizes, and Evan Williams Cherry Reserve will add a 1.0 liter size.

The remarkable sales success of all the Evan Williams Reserve products, led by the two-time Impact “Hot Prospect” Honey Reserve with over 70,000 9-liter cases sold in 2011, has led to consumer and trade demand for additional sizes, all of which carry the same labeling and black and yellow graphics as the existing sizes. The additional sizes continue to leverage the remarkable sales success of Evan Williams, the country’s—and world’s—second-leading selling Kentucky Straight Bourbon, and also leverage the overall success of the flavored whiskey segment, which according to Nielsen was the fastest-growing spirits type in the US market in 2012.

The new sizes, with a suggested retail price of $18.99 for the 1.0 liter and $3.75 for the 375ml, are both bottled at 35% alcohol/volume or 70 proof and are now available in nearly every national market.

“The continuing success of Evan Williams Honey Reserve, and now Cherry and Cinnamon Reserve, has necessitated that we look at additional sizes, and the 1.0 liter and 375ml sizes were the most logical extensions,” stated Susan Wahl, Brand Manager for Evan Williams at Heaven Hill. “Aside from giving the consumer more convenient options at the shelf, the additional sizes help create more facings and improve our display power, and the 1.0 liter will be ideal for many on-premise accounts.”

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

Heaven Hill reminds you to “Think Wisely. Drink Wisely.”

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CONTACT:
Larry Kass
Director of Corporate Communications
Heaven Hill Distilleries, Inc.
(502) 413-0220
lkass@heavenhill.com

To download images from this press release, please visit the Heaven Hill “Press Room” at http://connect.heavenhill.com and enter the username and password below.

Username: EWRESERVES_SIZES

Password: heavenhill 

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Tyler Tramuta Named Heaven Hill Colorado Regional Manager

For Release: For Immediate Release

Images: See directions at end of release

BARDSTOWN, KY – Heaven Hill Distilleries has promoted Tyler Tramuta to Colorado Regional Manager. Tramuta will be responsible for the entire Heaven Hill portfolio throughout the state. He will report to Steve Alexander, United Division Manager for Heaven Hill.

Tramuta joined the company in 2010 as Colorado Area Manager. Prior to joining Heaven Hill, Tyler worked in off-premise merchandising.

“Tyler’s promotion is a reflection of the success he has had with our organization,” said Steve Feller, Vice President of North American Sales. “We have great confidence that Tyler will continue to serve the market well in this new position.”

Tramuta is a graduate of the University of Northern Colorado. He resides in Denver, CO.

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

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CONTACT:
Josh Hafer
Communications Manager
Heaven Hill Distilleries, Inc.
(502) 413-0219
jhafer@heavenhill.com

To download images from this press release, please visit the Heaven Hill “Press Room” at http://connect.heavenhill.com and enter the username and password below.

Username: Tyler_Tramuta
Password: heavenhill

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Jacob Sabel Joins Heaven HIll Distilleries, Inc. as Georgia Area Manager

FOR RELEASE: FOR IMMEDIATE RELEASE

BARDSTOWN, KY – Heaven Hill Distilleries has announced that Jacob Sabel has joined the company as Georgia Area Manager. Sabel will be responsible for the entire Heaven Hill portfolio throughout the state. In the position he will report to Regional Manager Mike Adams.

Prior to joining Heaven Hill, Sabel had extensive beverage alcohol sales management experience in the southeast and southwest.

“Jacob has a great background in our industry,” said Steve Feller, Vice President, North American sales for Heaven Hill Distilleries, Inc. “We expect his experience with portfolio development and growth to play a key role in the state.”

Sabel has a bachelor degree from Indiana University. He currently resides in Atlanta, GA.

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

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CONTACT:
Josh Hafer
Corporate Communications Manager
Heaven Hill Distilleries, Inc.
(502) 413-0219
jhafer@heavenhill.com 

Posted on

Lynne Grant of Heaven Hill Distilleries’ Bourbon Heritage Center Wins Inaugural “Whisky Visitor Center Manager of the Year” Award

FOR RELEASE: For Immediate Release

IMAGES: See directions at end of release.

Native of Scotland has Managed the Award-Winning Visitor’s Center on the Kentucky Bourbon Trail® for 8 Years

LOUISVILLE, KY—Lynne Grant, Director of Guest Services for Heaven Hill Distilleries’ Bourbon Heritage Center in Bardstown, KY has been named the first winner of the “Whisky Visitor Center Manager of the Year” award given by Whisky Magazine at the annual “Icons of Whisky—America” awards on September 18 at the Seelbach Hilton Hotel in Louisville. The Bourbon Heritage Center, one of the official stops on the Kentucky Bourbon Trail®, is the most visited tourist attraction in Bardstown and is a two time past winner of the “Visitor’s Attraction of the Year” at the” Icons of Whisky—America” awards.

The “Icons of Whisky” awards are given annually by United Kingdom-based Whisky Magazine to “celebrate the people and places behind the great whiskies of the world”, and in April 2013 the USA winners of the “Icons of Whisky” regional awards will compete against winners from Scotland, Ireland, Japan and the rest of the whisky-making world for the worldwide title.

In awarding the first-ever “Whisky Visitor Center Manager of the Year” title on Grant, Whisky Magazine noted that Heaven Hill’s Bourbon Heritage Center “is a must-stop for visitors to the Bourbon Trail, and…visitors rave about the experience they had visiting the Center and learning from Lynne’s team. We also recognize the role she’s played in helping to select special bottlings to sell at the Center.”

Heaven Hill Executive Vice President Harry J. Shapira, who is responsible for Heaven Hill’s visitor hospitality initiatives, stated that “this honor not only reflects well on the Bourbon Heritage Center and Lynne but also on the dedicated staff of Bourbon Hosts that she has assembled. She and her whole staff provide information and education, but in a very warm and inviting way, leading to the success and reputation of the Bourbon Heritage Center. We look forward to bringing this same kind of visitor-focused management to bear when we open our Evan Williams Bourbon Experience facility in downtown Louisville next Fall.”

Grant joined Heaven Hill Distilleries’ Bourbon Heritage Center after eight years developing The Famous Grouse Experience in Crieff Scotland. Prior to her work at The Famous Grouse, Grant worked at the renowned Macallan and Highland Park Distilleries and the most visited distillery attraction in Scotland –the Glenturret Distillery. She is currently Vice Chairman of the Bardstown-Nelson County Tourist & Convention Commission.

Founded in 1934, Bardstown, KY-based Heaven Hill Distilleries, Inc. (www.heavenhill.com) is the nation’s largest independent, family-owned and operated spirits producer and marketer and the world’s second-largest holder of Kentucky Bourbon. Heaven Hill’s diversified portfolio of brands includes Evan Williams Bourbon; Burnett’s Vodkas and Gin; HPNOTIQ and HPNOTIQ Harmonie Liqueurs; Admiral Nelson’s and Blackheart Rums; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Lunazul Tequila and Rittenhouse Rye Whisky.

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CONTACT:
Larry Kass
Director of Corporate Communications
Heaven Hill Distilleries, Inc.
(502) 413-0220
lkass@heavenhill.com

To download images from this press release, please visit the Heaven Hill “Press Room” at http://connect.heavenhill.com and enter the username and password below.

Username: Lynne_Grant

Password: heavenhill