A Global CHEERS! to Our World’s Best PR Team
Some wins are worth raising a glass to, and this is one of them.
Kaitlynn West and Lauren Cherry Newcomb have been named World’s Best PR Team at the Icons of Whisky 2026, part of the World Whiskies Awards announced in London.
The World Whiskies Awards are among the most respected honors in our industry, recognizing and promoting the very best Whiskies across internationally recognized styles. Alongside the spirits themselves, the Icons of Whisky awards celebrate the people and teams shaping how our industry shows up on a global stage.
This recognition reflects the strength and consistency of how our brands come to life every day. It speaks to the clarity of our voice, the impact of our storytelling, and the thoughtful way our portfolio is represented around the world through Kaitlynn and Lauren’s work.
From leading award-winning communications strategies to building meaningful visibility across key media and cultural moments, the PR Team’s work is deeply connected to teams across the business. It takes partnership, alignment, and a shared commitment to excellence to ensure Heaven Hill is showing up with credibility and transparency in every market.
Their commitment to working together to win comes from building strong relationships across teams, industry, and media, grounded in shared expertise and a willingness to bring new ideas forward. It’s what keeps the work moving and continues to raise the bar for how our brands are experienced around the world.
Congratulations to Kaitlynn and Lauren on this well-earned recognition and thank you to the many teams who contribute to this continued momentum.