International Superstar Michael Bublé Visits HHB in KY
This summer, Heaven Hill Brands had a very special guest come visit our Bardstown, KY locations. Five-time Grammy award winner Michael Bublé spent a full day touring our production facilities, rickhouses and the Heaven Hill Bourbon Experience (HHBE) with Co-Presidents Kate and Allan Latts, Executive Chairman Max Shapira and other family and team members.
The visit was full of laughs, Whiskey and… you guessed it: Music! Jake Latts, HHBE Bartender and Kate and Allan’s son, got the opportunity to sing with Bublé himself.
Bublé left feeling very connected to our organization because of the warm welcome and memorable experience that our amazing team members and the Shapira/Latts family gave him. He even told Max that he plans to return with his own family as soon as possible!
You might be asking: “What prompted Michael Bublé to visit Heaven Hill in the first place?”
Bublé is launching a new Canadian Whiskey line called “Fraser & Thompson” with WES Brands, an “entrepreneurial and employee-owned company that pairs high-potential brands in expanding categories with brand partners to drive awareness.” Because of Heaven Hill’s long-standing traditions of both innovation and making great Whiskey, Bublé and WES Brands asked us to partner with them in the making of this product. While Heaven Hill is providing liquid for the new line, this product is not part of our portfolio.
